Front Office, Sales & Service Staff

Front Office

Lance Markham - President/CEO

Lance Markham

Phone: 706.400.6047
As Young Harris Water Sports’ President and Chief Executive Officer, Lance is responsible for overseeing all day-to-day-operations of the company, as well as controlling all aspects of the company’s overall direction and strategy. He started Y.H.W.S in 2002 while simultaneously acting as Sports Medicine Director and Head Athletic Trainer at Young Harris College. In 2009 Lance took Young Harris Water Sports on full time and it has grown tremendously. It is his dedication to quality and customer service that has made YHWS the number one boat rental company in Georgia. Lance holds a Bachelor’s degree in Science from Eastern Washington and a Master’s degree in Science from Marshall University.
Dustin Burch - Vice President

Dustin Burch

Vice President
Phone: 706.400.6047
As Young Harris Water Sports’ Vice President, Dustin is responsible for assisting in overseeing all day-to-day-operations of the company, as well as facilitating the company’s delivery operation and on-site watercraft rental locations. Dustin joined Y.H.W.S in 2009 and has since assisted in growing the company into an emerging industry leader in the Southeast. He strongly believes that customer service sets great businesses apart from the rest. Customers are the reason that businesses exist, and keeping those customers happy means being responsive to their needs and wants. In doing so, a one-time customer becomes a lifelong repeat customer. He holds a Bachelor of Science in Education degree from the University of Georgia. As always, GO DAWGS!
Jacob Benoff - Regional Director: Central Georgia

Jacob Benoff

Regional Director: Central Georgia
Phone: 706.200.1720
Prior to arriving at Young Harris Water Sports Jacob has spent over 16 years in the travel and tourism industry holding a variety of leadership positions at Hyatt Hotels, Drury Hotels, IHG, and Best Western. He has served as a guest speaker for several convention and visitors bureaus and has been the recipient of several industry leading awards. Jacob is responsible for managing and overseeing all operations and company development for our southern locations including: the Ritz-Carlton Reynolds at Lake Oconee, Boat House Marina at Harbor Club, 44 Bridge, as well as Reynolds at Lake Oconee’s Marinas locations: Lake Club and Linger Longer.
Jaron Mullins - General Manager: Reynolds, Lake Oconee Locations

Jaron Mullins

General Manager: Reynolds, Lake Oconee Locations
Phone: 706.200.1720
Jaron has spent over 8 years managing all day-to-day operations of youth sports programs through the YMCA in Savannah and Georgia’s Piedmont Branches. This includes 2 years’ experience as a Sports Director managing 1500 youth and 100 volunteers over the course of a year. Day-to-day operations include: creating rosters, scheduling and providing excellent customer service. Jaron oversees all aspects of the Reynolds, Lake Oconee locations including The Ritz-Carlton Reynolds, Lake Oconee, Linger Longer Marina, and Lake Club Marina. His responsibilities include but are not limited to: maintaining customer relationships, responding to inquiries, upkeep of water craft, and acting as a liaison between Reynolds/The Ritz-Carlton and upper management of Young Harris Water Sports. His mission is to deliver the very best water craft with the very best customer service to all guests of the community/resort.
Deborah Russell - Office Administrator: YHWS Dealership - Young Harris, Ga.

Deborah Russell

Office Administrator: YHWS Dealership - Young Harris, Ga.
Phone: 706.200.1713
Deborah has over 25 years of Business Operations experience from Office Management and Administration, Banking Operations and Technology, Customer Service, and Bookkeeping, to Shipping and Receiving, Purchasing, Quality Control, and Loss Prevention. Deborah has held positions at Fortune 500 companies such as R.J. Reynolds, PPG Industries, Office Max, and Sidel Inc, and most recently worked for United Community Bank for ten years, which has currently been placed on Forbes list of America’s Best 100 Banks. As Young Harris Water Sports’ Office Administrator, Deborah is responsible for activities including but not limited to office administration, accounts payable and accounts receivable, human resources, marketing, customer service and the day-to-day activities of the Dealership.
Lori Boyer - Manager: 44 Bridge, Lake Oconee Location

Lori Boyer

Manager: 44 Bridge, Lake Oconee Location
Phone: 706.200.1720
Lori comes to Young Harris Water Sports with over 20 years of boating and tourism experience serving in a variety of leadership roles with IHG, Hilton, Independent Hotels, Honda, Kawasaki, and Bombardier. As Young Harris Water Sports’ manager of the 44 Bridge location, Lori is responsible for all aspects of its operation including but not limited to: water craft rental, customer relations, wake shop, and Central Georgia reservation/call center. Lori is a graduate of Georgia College & State University with a degree in business administration.

Sales Department

Sales Department Staff

Dave McManus - Sales Manager

Dave McManus

Sales Manager
Phone: 706.321.4479
As Young Harris Water Sports’ Sales Manager, Dave is responsible for all aspects of the sales and finance department. He is dedicated to our best prices, best watercraft and best service, guaranteed every day. He is here to make sure every customer is completely satisfied with their experience. Dave joined Young Harris in 2018 and brings with him over 30 years of combined experience in the Marine, RV and ATV markets. He is an avid boater who loves the outdoors and nature. He has been around boating since he was a child and even served in the U.S. Coast Guard.
Mark Pohnl - Sales Associate

Mark Pohnl

Sales Associate
Phone: 706.321.4479
Mark has been with Young Harris Water Sports in sales since February 2017. He has a BA from Michigan State University and over 40 years of management and sales experience. As a life long boat enthusiast, Mark shares his knowledge and expertise with his customers to help them make the best buying decision. He is conscientious, enthusiastic and has a reputation for providing excellent customer service.
Michael Watson - Sales Associate

Michael Watson

Sales Associate
Phone: 706.321.4479
Michael joined Young Harris Water Sports in February of 2018 and has since proven to be a valuable asset of our sales team. He brings with him over 25 years of sales and management experience. He is responsible for assisting with sales all while delivering excellent customer service.

Service Department

Service Department Staff

Gary Cannon - Service Manager

Gary Cannon

Service Manager
Phone: 706.200.1717
Gary Cannon may be new to Young Harris Water Sports, but he is a veteran of the Marine industry. He began his career in 1974 where he owned and operated several successful, top 10 CSI marinas. Gary currently holds over 176 factory certifications including the most coveted title of “Master Technician” in both Yamaha and Mercury. Gary brings with him extensive knowledge and expertise to make Young Harris Water Sports your premier choice for service, warranty, insurance and upgrades on boats and PWCs as well as ATVs and UTVs. We welcome you to come in and meet Gary Cannon and experience friendly, professional service.
Jeff Krokonko - Parts Manager

Jeff Krokonko

Parts Manager
Phone: 706.200.1717
Jeff has been employed by Young Harris Water Sports for over 5 years. He has been involved in the marine & powersports industry for more than 10 years with over half of that time spent working in parts departments. Jeff is responsible for running a profitable and efficient parts department. He accomplishes this through the use of proper purchasing procedures, inventory control, staff utilization, pricing, merchandising, displaying & advertising.
Tyler Barrett - Certified Marine Technician

Tyler Barrett

Certified Marine Technician
Phone: 706.200.1717
Bio coming soon...
Zach Williams - Certified Marine Technician

Zach Williams

Certified Marine Technician
Phone: 706.200.1717
Bio coming soon...